Focused on Female Business travelers
The rate of female business travelers is steadily increasing everyday. This spike has made way for a new niche market - rooms catering completely to the needs and wants of female business travelers.
Hotels like Don Shula’s Hotel & Golf Club in Miami Lakes have reserved an entire floor for female travelers. The rooms on this special ‘Patrician Floor’ (named after Patricia Graham, wife of William A. Graham, chairman emeritus of the Graham Cos., developers of Miami Lakes) have extras in all the rooms. Some examples include magnifying makeup mirrors, special toiletries and blow dryers, as well as magazines that target professional women such as PINK.
As an added amenity, Patrician Floor guests get free access to the hotel's Signature Room. As Shula's version of a concierge room, guests can enjoy a complimentary breakfast, Monday night football game viewing and a Wednesday night cocktail hour.
While many hotels are going this personalized route, other hotels are going in a different direction.
For example, the Mandarin Oriental says it treats all their business travelers equally, offering the same amount of luxury and security that anyone would need.
Makes me wonder who has the right idea? Should hotels be catering to female travelers or male travelers for that matter, or should hotels focus on making everyone's experience a safe and comfortable one?
I’m leaning towards focusing on everyone personally. I don’t think men or women should get special treatment in a regular hotel. If one person is safe, everyone should feel safe.
